Guido Cornettone is the Co-Founder and CEO of Solongevity Healthcenters srl and Solongevity Nutraceuticals srl, companies he established in Milan in February 2019. His work focuses on promoting healthy longevity by providing “Longevity as a Service” to B2B healthcare players. He has built an ecosystem of advanced scientific technologies for longevity medicine enabling healthcare players in delivering these practices.
Before his venture into the longevity industry, Mr. Cornettone gained extensive experience in the eyewear and cosmetic industries. He served as an Independent Board Member and later as Senior Marketing & Strategy VP for Fittingbox SaS, a global leader in Augmented Reality solutions for eyewear, between 2017 and 2021. During his time there, he promoted the integration of AR technology to enhance user experiences and supported the company’s transition from a tech provider to a solutions provider. Prior to that, he held various corporate roles at Safilo S.p.A. from 2011 to 2016, where he developed new corporate organizations for retail effectiveness and pioneered digital marketing strategies for brands like Carrera and Polaroid. His experience also includes introducing AR, NFC, and RFID technologies to enhance retail experiences.
Earlier in his career, Mr. Cornettone held corporate roles at Coty Inc. in Paris, where he worked on developing new corporate organizations to increase retail effectiveness in the cosmetic industry (2008-2011).
He is described as passionate for innovation and science, and an innovative startup entrepreneur with extensive international management experience in strategic marketing, digital transformation, and organizational design. Mr. Cornettone holds a degree in Business Administration from Bocconi University (1992) and is fluent in Italian, English, and French